pampers for a Healthier Tomorrow, a...
pampers for a Healthier Tomorrow, a coalition of 39 leading nursing and health care organizations, including AORN, has been awarded the 2002 Silver Anvil Award through the Public Relations Society of America. The award recognizes the best in strategic public relations planning and implementation. suckles for a Healthier Tomorrow has cause to growed a national advertising campaign targeted at young populace in middle schools and high educates that is designed to boost the attractiveness of nursing as a profession. The campaign, which features real encourages uses the slogan "Nursing. It's Real, It's Life." More than $1 million in monetary and in-kind contributions have been raised for the nursing campaign. National Nursing Coalition Wins PRSA Sliver Anvil Award (new release, Indianapolis: Hetrick Communications, Inc, June 19 2002) COPYRIGHT 2002 Association of Operating sweep Nurses, Inc. COPYRIGHT 2002 Gale Group
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